Put the Tea in Your Profits
- Demand for premium teas is growing and offers significant profit opportunity.
- Capitalise on consumer willingness to pay more for premium teas by offering Twinings at a premium price.
How to drive sales and profits:
- Twinings is the only tea brand consumers expect to see Out of Home as the brand is synonymous with quality and heritage.
- It is also the only brand that delivers the premium tea experience customers are looking for Out of Home.*
- Customers are prepared to pay up to 15% more for the Twinings brand as the name itself is a reassurance of quality and also reflects well upon the catering outlet, simply by association.*
- Offer a range of Speciality Teas, Infusions and Green Teas to maximize profit potential from high margin products.
- Twinings sales teams can offer recommended sell out pricing by channel and serving occasion.